Email Marketing Tools for Nonprofits
Despite many tools to help nonprofits use email more effectively, many are still sending out their mass emails by putting all of their recipients in the bcc line in Outlook. It’s a very common practice, but it can have some severe consequences for your organization. Many nonprofits use this tactic thinking that it’s the only low-cost way to send out mass emails, but, fortunately, there are tools out there that make it very easy and affordable to send out mass emails in a professional manner. Read the rest of this entry »